FAQ
1. Do I need to show business license to attend the show?
No, Nor Cal does not require that attendees present credentials to attend the show. Look for Registration Header that says: “I Already Registered.”
2. How much does it cost to attend?
Admission is FREE if you Pre-Register. Onsite Registration is $10. Parking is $18 with credit or debit card and $20 cash. The facility accepts cash or credit cards. If you are attending seminars there is a fee. Please click the Seminar button to get the latest updates and pricing.
3. What should I bring to the show?
Business cards, resale license to present to a new vendor. Bring a debit or credit card to purchase food and drink
4. I pre-registered – where will I find my name badge?
Attendees will find their badges in the East Lobby of Fiesta Hall just off the East Parking lot. Look for the registration header that says Pre-Registered Attendees. Exhibitors will find their show information and name badges at the Exhibitor Pre-Registered area.
5. How long is the show?
8 a.m .to 4 p.m. on February 5, 2026
7. Where can I book a hotel room?
There is NO official room block for the 2026 Nor Cal Show. Please feel free to stay at your favorite hotel property in the bay area or use a hotel search engine such as Travelocity, Trip Advisor, Hotels.com, etc. to book your stay during the Nor Cal Show. The show date is February 5, 2026.
