1. Do I need to show business license to attend the show?

No, Nor Cal does not require that attendees present credentials to attend the show. Just register online or at the door on show day.

2. How much does it cost to attend?

Admission is FREE if you Pre-Register. Onsite Registration is $5. Parking is $15 with credit or debit card and $20 cash. The facility accepts cash or credit cards. If you are attending seminars there is a fee. Please click the Seminar button to get the latest updates and pricing.

3. What should I bring to the show?

Business cards, resale license to present to a new vendor, a little money to purchase food and drink and enthusiasm for the upcoming year.

4. I pre-registered – where will I find my name badge?

Attendees will find their badges in the East Lobby of Fiesta Hall just off the East Parking lot. Look for the registration header that says Pre-Registered Attendees. Exhibitors will find their show information and name badges at the Exhibitor Pre-Registered area.

5. How long is the show?

8 a.m .to 4 p.m. on Thursday, February 8, 2024

7. Where can I book a hotel room?

There is NO official room block for the 2024 Nor Cal Show.  Please feel free to stay at your favorite hotel property in the bay area or use a hotel search engine such as Travelocity, Trip Advisor, Hotels.com, etc. to book your stay during the Nor Cal Show.  The show date is Thursday, February 8, 2024.